We help organizations improve digital products by combining behavioral research, experimentation, UX strategy, and product thinking. Every engagement starts with understanding how people actually behave before deciding what to change.
I analyze the pages, funnels, and flows where people drop off — and rebuild them using research, psychology, and data-driven design.
I redesign product moments that confuse users, slow them down, or block adoption. From onboarding to in-app flows.
Eye-tracking, scroll-depth mapping, heuristic evaluation, and narrative clarity testing that reveal exactly what users notice (and what they miss).
Gregory helped us completely rethink how we talk to our customers. He didn’t just redesign a page, he rewired how we think about what actually makes people act. Our engagement shot up, and suddenly everything made sense.
Gregory is a rare gem. His work is beautiful and his communication, exquisite... He brings a designer's sensibilities and great UX/UI talent - with the ability to deliver coded products that look beautiful and work well!
We came to Gregory when our site wasn’t converting. He dug into the data, found where people were dropping off, and rebuilt the story from the ground up. Within weeks, we could actually see people moving through the funnel. It was night and day.
He’s the rare mix of creative and dependable. Smart ideas, no ego, always about what will actually work for the audience. Every project feels calm and under control because he’s thought through every detail.
Gregory doesn’t just make things look better, he makes them feel right. He understands tone, emotion, and timing in a way that’s rare in the digital world. Everything he touches feels more alive and more trustworthy.
I’ve worked with Gregory for years, and he’s become my go-to for anything that really matters. He listens deeply, sees what others miss, and somehow turns my half-formed ideas into something clear and beautiful.